Newspaper

Questions May Generate More Reach on Threads, per Report

Questions May Generate More Reach on Threads, per Report

Looking to get a better understanding of how the Threads algorithm works? This might help. Business Insider reporter Katie Notopoulos recently conducted an experiment in “rage baiting,” in which she posted a range of controversial queries on Threads designed to…

Google Implements Data Encryption in Ad Targeting

Google Implements Data Encryption in Ad Targeting

As Google continues to investigate more privacy-aligned solutions to limit personal data collection, while still enabling optimal ad targeting, it’s rolling out a new process called “confidential matching” for Google Ads, which will provide a new way to combine Google’s…

Threads Adds Simplified Fediverse Connection Options

Threads Adds Simplified Fediverse Connection Options

Threads is making it easier for people to activate fediverse sharing, with a new, streamlined connection process that enables users to switch on fediverse linkage in-stream. The new option, activated via this URL (on the web), will enable users to link…

Google Announces AI Training Programs for SMBs

Google Announces AI Training Programs for SMBs

Google’s looking to help SMBs get a better understanding of the potential that generative AI holds for evolving their business processes, via a new grant program, and a new AI workshop initiative, which will offer advanced AI training to U.S.-based…