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VidCon is being held this week, and YouTube has published a new “Fandom” trends report to coincide with the event, and highlight to creators the importance of building community in the app. The 10-page overview includes a heap of insights…
TikTok’s making yet another push on in-app shopping, this time via new “Deals For You Days” in the app in the U.S. TikTok’s Deals For You Days will see big brands share discounts in the app, across a range of…
With the Euro 2024 knockout stage coming up, Snapchat has outlined the various ways that Snapchatters can engage with the event in the app, via a range of Lenses and activations to show your support for your team. Snapchat has…
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Are you making the most of LinkedIn? The professional social network has seen a surge in interest of late, with over a billion members driving record high levels of engagement in the app over the past year. Well, LinkedIn’s actually…
Instagram’s looking to double-down on more intimate group chats in the app, with the addition of Close Friends on Instagram Live, which will enable users to live stream with up to three other people in a private video session. Well,…
Google’s bringing some new, AI-powered elements to Google Analytics, in order to help marketers make more informed decisions, and tap into key opportunities as they arise. The new updates are part of Google Analytics 4, which has been in development…
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Looking to make Pinterest a bigger focus within your holiday marketing push this year? You should probably consider it. Pinterest is now up to 518 million monthly active users, while it’s also seeing big growth among younger user groups, as…
Here’s an important PSA for Facebook and Instagram advertisers: From next week, when you purchase ads via an iOS device, you’re going to have to pay an extra 30% fee that goes direct to Apple, unless you purchase via facebook.com…
It’s been in development for a while, and today, Meta’s launching the first stage of its “AI Studio” platform, which will enable creators on Instagram to build AI versions of themselves that can interact with fans via DM. As you…
YouTube will now enable creators to edit super long videos, which was previously not an option due to system capacity constraints, while it’s also improving its comment moderation and removal processes within YouTube Studio. First off, on long video edits.…