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Instagram’s looking to help creators maximize their content efforts in the app, with a new “Best Practices” section within its Professional Dashboard, where it will showcase a range of tips, tricks and, um, best practices, based on research. Oh, how…
Facebook’s looking to reinvent itself as a cool place for young people once again, after seeing a resurgence in young user activity in recent months. Indeed, Facebook says that there are now 40 million young adults using Facebook across the…
If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. Everyone is guilty of scrolling on social media, stopping by a friend’s house, or catching up over coffee,…
NEW YORK — Commerce video is growing into an impactful and entertaining way for retailers to connect with shoppers and influence purchases. Retailers are tapping commerce video more than ever, with 70% of digital video advertisers using it. As the…
Snapchat is bringing back its Halloween-themed content series, Phantom House, according to details shared with Marketing Dive. Maybelline New York, State Farm and Hulu are among those advertising around the second installment. Advertising from the brands involved will include custom creator content,…
Okay, let’s go over this again. For all the folk out there who remain stringently dedicated to their avoidance of doing any actual research, or, like, learning how anything ever works, despite having all of the world’s knowledge available via…
YouTuber Elvish Yadav, comedian Bharti Singh, and three others were summoned by the Delhi Police on October 3 in an app-based scam involving a fraud of ₹500 crore, PTI quoted an officer as saying. Earlier, the police received over 500…
Simon Property Group on Monday launched “Meet Me @themall,” a new advertising campaign targeted at younger customers, specifically members of Gen Z, the company said in a press release. Simon said its campaign leverages Gen Z’s ’80s and ’90s nostalgia, including…
An article from A South Africa-focused campaign drew 1.3 million views in a month, with a video completion rate of 21.2%. Published Oct. 2, 2024 Sara Karlovitch Staff Reporter Corona found YouTube Shorts helped to drive ticket sales. Courtesy of…
Much has been made of Elon Musk “throwing away” $44 billion on Twitter, as the company’s revenue and usage has continued its steady decline. But that may miss a critical element of Musk‘s thinking, and the value that the platform…