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Snapchat Showcases New AR Ad Tools at NewFronts

Snapchat Showcases New AR Ad Tools at NewFronts

Snapchat has announced a raft of new ad products as part of its New Fronts 2024 presentation, including new way to integrate AR elements into campaigns, improved AR creation options, expanded content partnerships, and more. The main focus of the…

Instagram Tests Clear Mode for Reels

Instagram Tests Clear Mode for Reels

This could be interesting. Instagram looks to be experimenting with a new option that would enable you to hide the description and UI buttons on Reels clips, giving you a cleaner viewing experience. As you can see in this screenshot,…

Meta Unveils AI-Powered Ad Tools at Newfronts

Meta Unveils AI-Powered Ad Tools at Newfronts

Meta has announced a range of new ad tools at NewFronts 2024, including improved creator search for affiliate campaigns, multi-destination product ads for Reels, and more. First off, Meta’s adding new, machine learning-powered creator recommendations for brands in Instagram’s Creator…

Meta Implements New AI Disclosure Requirements

Meta Implements New AI Disclosure Requirements

Meta’s taking more steps to ensure that its users are aware of AI-generated content in its apps, with a new AI-generated label option now showing up within the post composer flow, as part of its expanded AI disclosure requirements. As…