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Looking to get a better handle on the evolving impact that generative AI is having on your industry, and potentially your career? This will help. LinkedIn has partnered with parent company Microsoft to provide a new overview of the AI…
The platform formerly known as Twitter is adding another AI element, with advertisers to soon be given the capacity to create ad audiences for their X campaigns via conversational descriptions. ???? Coming soon: AI Audiences Briefly describe the target audience…
WhatsApp’s getting a new look, with Meta’s top messaging app rolling out a UI update, which includes significant changes to its Android app, as well as a cleaner layout, more prominent lower function bar options, updated graphic elements and more.…
It seems that Meta is indeed serious about its shift away from news content, with a new report from Chartbeat and Similarweb showing that Facebook referral traffic to publisher websites has declined by 50% over the past year. The report…
With the 2024 European Parliamentary Elections fast approaching (June 6 to 9, 2024), YouTube has outlined its latest measures to counter potential misinformation, and ensure that voters are well-informed as they head to the polls. And the measures could be…
TikTok’s implementing additional generative AI transparency measures, including new labels on content that’s been modified by AI via external tools, and new media literacy resources to help users better understand how generative AI is being used and misused on the…
Threads has taken inspiration from Elon Musk’s X project, with the addition of view counts on individual Threads, in order to help users understand broader reach and engagement. As you can see in this example, Threads users are now able…
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Are you trying to improve your content marketing ability? Want to know the key skills required by a content marketing expert? The team from Uberflip share their tips for success in this infographic. Here’s what makes their list: A scientist’s analytical…
Looking for ways to improve your TikTok marketing approach? This will help. TikTok has announced a new, free marketing webinar, which will dig into content creation, production techniques, campaign optimization, and more. As per TikTok: “If you’re starting out on…
Pinterest has added another certification within its Pinterest Academy education element, with a new “Media Buyer” certification course now available to all users. Pinterest’s Media Buyer certification will enable media pros to showcase their Pin expertise, and is available for…