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Here’s a small, but handy update for TikTok users. The platform has added a new floating player option, which enables you to keep watching TikTok videos on your desktop PC while switching to other tabs. The new Floating Player option…
Pinterest has published a new overview of rising Summer trends, which provides helpful insight into the latest topics of interest, and could help to guide your marketing approach. And as Pinterest notes, it is becoming a more critical hub of…
Influencer marketing is upending established customer-facing businesses. May 22, 2024 retales botijero/Getty Images Post Post Share Annotate Save Print
WhatsApp’s added some new creative options for its Stories… sorry, “Status” option, providing more ways to customize your ephemeral updates. As you can see in this example, WhatsApp’s changed the presentation style of its font and color options in the…
TikTok’s launching another program to support creators on the platform, this time focused on those who are making an impact on society via their in-app presence. The new TikTok Change Makers Program will highlight creators and non-profits “who create meaningful…
If you’re looking to get a better handle on the interests of Gen Z, there’s one platform that you should turn to: Pinterest. Okay, maybe not, but according to Pinterest, it is becoming a bigger focus for young, shopping-ready audiences:…
Meta’s rolling out a new, automated video ad option, with Catalog Product Ads now also able to utilize video assets. Previously known as Dynamic ad, Catalog Product Ads enable advertisers to upload their entire product catalog into Meta’s system, with…
As Elon Musk continues to re-angle his companies towards AI and robotics, you can expect X’s Grok chatbot to get even more focus moving forward. Already getting prominent placement, right in the middle of the bottom function bar in the…
TikTok has announced a new certification, in addition to its “TikTok University” initiative, with marketing pros now able to obtain an official “Media Buying” qualification, that they can then display to showcase their platform expertise. As explained by TikTok: “[The…
LinkedIn is the latest social platform to add labels to AI-generated content in-stream, via a partnership with the Coalition for Content Provenance and Authenticity (C2PA), which uses data tagging to identify AI images. As you can see in this example…