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LinkedIn’s looking to provide marketers with expanded insight into how their campaigns influence company purchases, with a new addition to its Revenue Attribution Report that will show how different people from a target company have engaged with your ads. As…
![Key Social Media Marketing Trends for 2025 [Infographic]](https://cointact.me/wp-content/uploads/2025/05/5256-key-social-media-marketing-trends-for-2025-infographic-768x464.webp)
Is your 2025 social media marketing approach still following 2022 social media trends? It’s easy to get locked into habitual approaches, but with social media usage habits changing so significantly, over the last few years in particular, that could mean…
Meta has cleared another hurdle in its push to expand access to its AI tools, with the Irish Data Protection Commission (DPC) confirming that it has approved Meta’s updated approach to incorporating EU user data into its AI models. Meta…
Nestlé is a big name in coffee. The Swiss food giant owns Nespresso, sells Starbucks products in retail, and under its Nescafé brand is the dominant player globally in instant coffee. But instant coffee is likely not what the ‘cool…
TikTok has added another music discovery element, with SoundCloud now being integrated into TikTok’s “Add to Music” feature, providing more opportunities for TikTok users to discover emerging artists. With “Add to Music,” TikTok users can easily save songs they find…
TikTok has added an AI-powered chatbot tool into its Seller Center product management platform, which is wholly dedicated to providing information for brands looking to promote and sell products in the app. TikTok’s “Seller Assistant” is now available within TikTok’s…
Snapchat may soon unpin its My AI chatbot from the top of your chat feed, based on whether you actually use it, and if it’s adding to your Snap experience. As every Snapchat user would be aware, back in 2023,…
Following on from its broader AI-focused announcements at its I/O conference yesterday, Google has outlined a range of coming ad updates and tools, at its Marketing Live event, including improved smart bidding, ad opportunities in AI search results, AI creative…
Meta has published a new study, in partnership with The Linux Foundation, which underlines the economic benefits of open source AI models, and how more businesses are adopting its open source AI tools to maximize efficiency. The study indicates that…
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