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![LinkedIn Shares Research Into the Impact of B2B Influencers [Infographic]](https://cointact.me/wp-content/uploads/2024/12/3400-linkedin-shares-research-into-the-impact-of-b2b-influencers-infographic-768x392.webp)
Influencer marketing is no longer just the domain of retail and other B2C businesses, it’s now also increasingly being utilized in B2B campaigns, with professional influencers offering their opinions and endorsements of product solutions that meet business needs. These are…
In addition to adding new features to Threads to counter the sudden rise of Bluesky, it seems that Meta’s PR team is also being deployed to negate the narrative that Bluesky is the hot platform of the moment. As reported…
It left diners sleepless in Seattle. Fob Sushi Bar’s Seattle outlets have temporarily shuttered after fans of food influencer Keith Lee claimed they saw something wriggling during Lee’s video review of the restaurant. “In response to recent food safety concerns,…
YouTube has provided an update on the roll out of its new “Hype” option to help amplify smaller creators, while it’s also implementing a change to its Member Hub layout designed to encourage channel subscriptions. First off, on Hype, which…
TikTok has announced that it’s expanding its partnership with the National PTA in the U.S., in order to empower parents to help their teens understand digital safety, and how to spot potentially risky and dangerous behaviors online. TikTok’s latest initiative…
Pinterest has added some new ad options for the holidays, while it’s also launched a new “Festive Season Hub” to help guide businesses through the Pin ads process. First off, Pinterest is giving all advertisers access to its new “Special…
LinkedIn has shared some new tips on how to maximize the effectiveness of your LinkedIn ads, based on internal research conducted on the best performing LinkedIn campaigns over the past year. And if you’re looking to use LinkedIn for your…
Meta’s announced some new updates for audio and video calling via Messenger and Facebook, just in time for your holiday catch-ups. First off, Meta’s rolling out HD video calls, which will now be enabled by default for video calls made…
The number was higher among young adults, with 37% of people ages 18 to 29 saying they turn to influencers for news. Pew surveyed 10,000 adults and analyzed 500 news influencers, which it defined as individuals who regularly post about…
Are virtual avatars the future of digital interaction, moving further away from traditional social elements? Meta CEO Mark Zuckerberg seems to think so, based on his recent statements about AI-generated content becoming a bigger part of the social media experience.…