This Social-Media Expert Predicts That 1 Influencer Strategy Will Soon Be Everywhere
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TikTok Continues to Face Challenges With its In-Stream Shopping Push
TikTok’s plan to convert itself into a global eCommerce powerhouse continues to face challenges, with the platform’s in-stream shopping options now struggling to gain significant ground in Indonesia, where TikTok had been seeing higher levels of shopping success. Last year,…
Threads Continues to See Strong Download Momentum in June
Threads continues to see strong download momentum, while AI apps continue to rise, according to the latest data from app analytics provider AppFigures. As you can see, OpenAI’s ChatGPT was the most downloaded app in the world in June, holding…
LinkedIn Shares Updated Ads Success Guide
Looking to add LinkedIn ads into your digital marketing mix? It’s worth considering. Now with over a billion members, LinkedIn is seeing record-high levels of engagement, with video content, in particular, driving more interaction in-stream. In some ways, LinkedIn has…
Google AI Will Now Be Able to Call Businesses to Make Queries on Your Behalf
Google’s rolling out some more AI-powered search options, including “agentic capabilities,” which will enable Google’s AI tools to undertake certain tasks on your behalf, as well as access to Google’s more advanced Gemini models. First off, Google’s adding agentic capability…
Meta Moves to Expand Video Selfie Age Checking
As more regions consider new laws that would require social platforms to enforce age access restrictions, Meta is laying the foundations for a broader roll-out of video selfie verification, in order to align with this push. Over on the Facebook…
YouTube Expands Hype Creator Support Program, Adds Summer-Themed Stickers
YouTube is expanding access to its “Hype” creator support feature, while it’s also rolling out some new, Summer-themed stickers that viewers can give to creators during live-streams. First off, on Hype, which enables viewers to allocate “hype points” to videos…
TikTok Adds Scheduling Options in Post Composer
TikTok has added another way to schedule content, with creators now able to select a date and time to post within the post composer in the app. As you can see in this example, posted by app researcher Radu Oncescu,…
LinkedIn Shares Insights Into Key Elements Driving Video Content Engagement
If you’re not posting video on LinkedIn, you’re likely missing out on a significant opportunity. Indeed, LinkedIn recently reported that video watch time rose 36% year-over-year in 2024, with short-form video creation growing at twice the rate of other post formats,…
Tucker Carlson’s Harsh New Takedown of Trump Fuels Fresh MAGA Fury
The MAGA movement has been in full meltdown ever since President Trump’s Department of Justice concluded they have no evidence that sex offender Jeffrey Epstein kept a client list or was murdered in jail. This contradicted a major MAGA conspiracy…