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YouTube has reached a new deal with Sesame Workshop, the non-profit group behind “Sesame Street,” which will see YouTube become the official home of the beloved kids TV show moving forward. The deal is a major win for YouTube’s content…
Look, I don’t know why, but apparently, Zuck and Co. have decided that it’s time to try and make Pokes a thing once again, with the platform announcing a new revamp of option, which it already attempted to revive in…
Meta has shared some new tips to help marketers maximize their holiday campaigns, which could provide some timely guidance for your planning and approach. And as you could probably have guessed, Meta’s biggest tip is to put your faith in…
Two influencers could be fined €30,000 if they fail to refrain from promoting gambling on social media. The Finland National Police Board has issued warnings to two social media influencers facing fines for breaching the country’s Lotteries Act by promoting…
WhatsApp has launched a new, celebrity-led promotional campaign which aims to highlight the benefits of WhatsApp’s additional functionality over regular SMS messaging. The new campaign, which features Adam Brody and Adam Scott as party planners using different messaging approaches, points…
Pinterest is expanding its in-app push notifications for teens, which aim to get kids off their devices during school time, with U.K. teens now set to receive these new alerts. As you can see in this example, Pinterest’s teen usage…
LinkedIn is expanding access to its new AI-powered Hiring Assistant tools for recruiters, which will give more hiring managers access to the platform’s latest tools to help streamline the staffing process. Originally launched with selected brand partners in October last…
This may or may not be worthy of note, depending on how it’s actually applied in practice, but… This week, Instagram has outlined a revised approach to in-app notifications, which will demote updates from the same person or profile if…
If you’re an active Meta advertiser, you’ve likely noted the changes in your attribution tracking options over recent months. But if you haven’t, you now have more ways to measure ad performance, based on expanded response tracking powered by AI.…
If you’re an active Meta advertiser, you’ve likely noted the changes in your attribution tracking options over recent months. But if you haven’t, you now have more ways to measure ad performance, based on expanded response tracking powered by AI.…