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Threads is taking another step forward in its evolution, with the appointment of a new, dedicated leader for the app, giving it more specific focus within Meta’s suite of offerings. Today, Meta has confirmed that long-serving executive Connor Hayes has…
If you’ve spotted someone recently with a blue tongue, that inky stain could actually be the side effect of a new health trend. Biohacking enthusiasts have been using a substance called methylene blue as a daily supplement, sharing videos of their stained…
TikTok has added a new way to credit songwriters for their contributions, as another expansion of its music elements. As you can see in these examples, songwriters will now get direct accreditation in the app, with users able to discover…
Snapchat has shared some new data on the performance of e-commerce brands in the app, and how Snap ads can help to drive purchase activity. In order to glean more insight on this element, Snapchat recently commissioned Triple Whale to…
Instagram has expanded access to its DM translation and scheduling tools, with more businesses now able to access these options, providing additional engagement opportunities. Though, to be clear, these are not new. Instagram has been developing both for some time,…
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TikTok’s plan to convert itself into a global eCommerce powerhouse continues to face challenges, with the platform’s in-stream shopping options now struggling to gain significant ground in Indonesia, where TikTok had been seeing higher levels of shopping success. Last year,…
Threads continues to see strong download momentum, while AI apps continue to rise, according to the latest data from app analytics provider AppFigures. As you can see, OpenAI’s ChatGPT was the most downloaded app in the world in June, holding…
Looking to add LinkedIn ads into your digital marketing mix? It’s worth considering. Now with over a billion members, LinkedIn is seeing record-high levels of engagement, with video content, in particular, driving more interaction in-stream. In some ways, LinkedIn has…
Google’s rolling out some more AI-powered search options, including “agentic capabilities,” which will enable Google’s AI tools to undertake certain tasks on your behalf, as well as access to Google’s more advanced Gemini models. First off, Google’s adding agentic capability…