X

The app formerly known as Twitter is planning a big push on holiday ads, with an updated ad targeting system, powered by xAI’s Grok engine, and new ad presentation options that are designed to make X ads more visually appealing,…

X is looking to utilize its own xAI tools to verify user ages, in order to meet the recently enacted regulations in the U.K., with the platform now experimenting with a new, in-stream selfie-verification process, which will then ensure that…

Reddit’s expanding its automated ad bidding options to more ad objectives, with both Brand Awareness and Reach focused ads in the app now able to implement its smart bidding solutions. Which will give you more options to optimize your Reddit…

Elon’s going all-in on AI, with his xAI project now seeking to compete with Meta, OpenAI, Google and others, by providing similar generative AI features and tools, hosted within both X itself and the separate Grok AI app. The next…

Over the years, there have been various stories about Elon Musk’s higher-than-normal risk tolerance, and his willingness to take major chances on things, despite the potential impacts that may come, to himself and to his companies. We’ve seen that with…

It looks like X will soon integrate its AI-generated text-to-video tool Hotshot, which it acquired back in March, with X owner Elon Musk noting that they’re developing a new AI process to “make creative viral videos fast.” The new process,…

YouTube is expanding access to its “Hype” creator support feature, while it’s also rolling out some new, Summer-themed stickers that viewers can give to creators during live-streams. First off, on Hype, which enables viewers to allocate “hype points” to videos…

Yeah, I’m not sure that xAI’s latest Grok model is quite ready for mass adoption as yet, given the inherent bias that Elon and Co. are looking to embed into its workings. Late last month, xAI owner Elon Musk vowed…

Bluesky continues to add more Twitter-like functionality, as it works to build itself into a viable alternative to the app now known as X, and amid the rising challenge of Meta’s Threads. Which is going to be a tough ask…

X is moving to the next stage of its Community Notes fact-checking process, with the addition of “AI Note Writers,” automated bots that can create their own Community Notes, which will then be assessed by human Notes contributors. As you…