Category TikTok

TikTok has announced a new set of activations for Asian American, Native Hawaiian, and Pacific Islander (AANHPI) Heritage Month, which seems to get a longer, more inclusive title every year. Naming conventions aside, TikTok has outlined a range of celebratory…

TikTok’s added a new goal for its Promote ads, which is its own version of Meta’s “Boost” option, with brands now able to optimize for DMs from potential customers via third-party messaging apps, and not just the TikTok inbox. As you…

TikTok has published a new guide for fashion brands that are looking to drive interest in the app, which includes a range of notes on key fashion trends, communities, TikTok ad tips, and more. You can download both EU and…

TikTok is the latest social app to jump on the crowd-sourced fact-checking shift, with the platform launching a live test of what it’s calling “Footnotes”, which are user-submitted contextual notes appended to posts. As explained by TikTok: “Footnotes will draw…

So it’s D-Day for TikTok, the final day of its 75-day extension to work out a deal in the U.S. to avoid being banned, the final chance for the Trump Administration to wrangle an arrangement that will appease all sides,…

TikTok’s looking to help creators engage with their friends during their livestreams, via a new option that will highlight comments from your chosen profiles in-stream. As you can see in this example, shared by app researcher Jonah Manzano, you can…

It looks like TikTok is going to remain available in the U.S., with the Trump Administration looking to move ahead with a new deal that would see the creation of a separate entity called “TikTok America”, and would then invite…

YouTube’s looking to help inspire creators with new ideas, via three new additions to its “Inspiration” tab in YouTube Studio that aim to streamline the creative ideation process. YouTube renamed the “Research” tab in YouTube Studio to “Inspiration” last June, and…

With its future in the U.S. still up in the air, TikTok continues to expand its efforts in other regions, in order to build on its extended business opportunities. And Africa, which is steadily improving its digital connectivity, could end…

As negotiations continue over TikTok’s future in the U.S., TikTok’s looking to expand its eCommerce options into other regions, in order to offset any potential loss of momentum as a result of a U.S. ban. As reported by Reuters, TikTok’s…