Category TikTok

TikTok has shared some new insights into how luxury shoppers use the app to find new products, and how brands can tap into luxury product discovery trends to maximize their opportunities. Based on a survey of 4k luxury buyers (conducted…

With reports suggesting that the U.S. government is close to announcing a deal to keep TikTok in operation the U.S., it’s worth noting the finer details of the proposed plan, which would see TikTok’s algorithm, in America at least, fall…

This audio is auto-generated. Please let us know if you have feedback. TikTok’s looking to expand its relationship with soccer (or football if you’re in Europe) fans, via an expanded partnership with Spain’s La Liga, which will see the league…

Despite announcing that a TikTok-U.S. deal is imminent, the White House still needs a little more time to work out all of the details. Which is why today, President Donald Trump has signed a fourth executive order to hold off…

Could we finally be close to an end to the TikTok-U.S. saga? Today, U.S. Treasury Secretary Scott Bessent has reported that a framework has been established for a final TikTok sell-off deal, which could see the app sold to an…

TikTok has officially launched the next stage of its European data separation project, with construction now underway on a new data center in Kouvola, Finland. As you can see in this image, this week, local officials from Kouvola participated in the…

TikTok has reported that it’s reached a new usage milestone in Europe, with 200 million Europeans now logging into the app each month. As per TikTok: “More than 200 million people across Europe now come to TikTok every month to…

TikTok’s adding another shopping-type functionality to the app, this time for purchasing movie tickets in-stream, via a new partnership with Fandango. As you can see in these examples, TikTok users will now be able to purchase movie tickets in the…

TikTok has added some new DM features, including the capacity to send minute-long voice notes, as well as expanded image and video sharing, both for one-on-one messaging and group chats. First off, on audio messages. Now, TikTok users have the…

TikTok’s looking to further reinforce its status as the top music discovery app via a new ad campaign that seeks to showcase how TikTok helps music fans find their next favorites. The “See Where Music Takes You” campaign uses music…