TikTok

Music plays a key role in TikTok engagement, while TikTok now also plays an important role in music discovery, and connecting fans to the latest tracks. Indeed, record labels are now changing the names of their artists’ songs to align…

If you had any question as to why the U.S. is such a major focus for TikTok, as it continues to fight for its survival in the region, this new insight, taken from Sensor Tower’s latest “Digital Market Index” report…

TikTok is one of the most popular and trend-influencing forces, which means that TikTok promotions can help to build your brand, and drive sales benefits. When done right. Tapping into the right tone for the app can be challenging, and…

It may not seem like the obvious choice for car ads, but TikTok has repeatedly noted its potential to drive automotive sales, with an active, engaged audience of car fans, many of whom are in the market to buy at…

Amid ongoing discussions about its future in the U.S., TikTok has now been reinstated for download in both the Google Play and Apple App stores in America, after both companies received official assurances that they will not be fined for…

TikTok’s looking to underline its influence on the music industry, with the release of its second annual “Music Impact Report”. And if you weren’t clear on the impact TikTok can have for musicians, the report spells it out in pretty…

Some small shifts in the app download rankings for January, with ChatGPT taking the crown as the most downloaded app on iOS, and TikTok rising to the top of the combined app downloads chart. As you can see in the…

TikTok has launched a new Digital Safety and Privacy Guide, which will help guide TikTok users on how to improve their privacy and security settings, while also acting as a resource to help parents ensure that their kids are safe…

Amid ongoing concerns about its links to the Chinese government, and its alleged national security risk in the U.S., TikTok has published a new overview of the various measures that it’s undertaken to ensure that U.S. user data remains separate…

Yeah, there’s some interesting context to this new push from TikTok. As it continues to battle for its life in the U.S., TikTok has launched a new promotional push in Canada, which aims to highlight how the app is helping…