TikTok

With its future in the U.S. still up in the air, TikTok continues to expand its efforts in other regions, in order to build on its extended business opportunities. And Africa, which is steadily improving its digital connectivity, could end…

As negotiations continue over TikTok’s future in the U.S., TikTok’s looking to expand its eCommerce options into other regions, in order to offset any potential loss of momentum as a result of a U.S. ban. As reported by Reuters, TikTok’s…

TikTok has published its latest Transparency Report, as required under the EU Code of Practice, which outlines all of the enforcement actions it undertook within EU member states over the last six months of last year. And there are some…

TikTok’s looking to make it easier to stream with multiple camera angles, by enabling users of its TikTok Studio desktop streaming set-up to easily connect their phone, or a friend’s device (or even an iPad), as a second camera. As…

TikTok has announced an expanded launch of its AMBER Alerts system in the U.S., which will highlight missing kids in your local area within the app. As you can see in this example, with TikTok’s AMBER Alerts, users will be…

Yet another update on the TikTok U.S. situation, which is now becoming a daily occurrence. According to reports, Oracle is indeed firming as the favorite to become TikTok’s U.S. partner, with the company now weighing a proposal that would see…

There’s been an interesting shift in video consumption of late, which could impact your video strategy: Longer short videos are now seemingly gaining more traction with audiences. So by “longer short” videos, we’re not talking about a shift back to…

Yeah, that temporary ban on TikTok downloads in the U.S. doesn’t seem to have had much impact on the app’s momentum, based on the latest app download charts from AppFigures. As you can see, TikTok continued to top the overall…

TikTok has published a new research report, in partnership with Magna, which looks at how brands can tap into “tentpole” events, and maximize their marketing efforts in alignment with major topical trends. Tentpole events in this context could be major…

TikTok’s rolling out some new tools to help parents manage their kids’ use of the app, and ensure that they are indeed taking breaks from TikTok’s addictive, never-ending ‘For You’ feed. Which can be a big problem, as TikTok’s highly…