Category LinkedIn

LinkedIn Shares Video Posting Best Practices

LinkedIn Shares Video Posting Best Practices

If you’re looking to maximize your LinkedIn efforts, you need to be thinking about adding video into your content mix. Video view time in the app has increased by 36% year-over-year, while video content now generates 1.4x more engagement than…

LinkedIn Launches Conversions API Playbook

LinkedIn Launches Conversions API Playbook

LinkedIn has published a new guide on how to make best use of its Conversions API, which provides advanced data on LinkedIn ad campaign performance, by enabling you to plug both online and offline data sources into LinkedIn’s systems. LinkedIn…