Category Digital Marketing

A new class of agency businesses has formed in recent years, combining sports talent management, influencer-style matchmaking and, in some cases, content production. “We handle everything off the field and off the court,” said Eric Eways, head of marketing at…

How much protein should you eat in a day?  If you take the question to TikTok, the answer might be overwhelming, as influencers tout the benefits of high-protein diets to build muscle and lose weight, often recommending well over 100…

One of the lesser-discussed impacts of the artificial intelligence push is the sheer amount of energy required to power the masses of systematic infrastructure required to power these expansive systems. According to reports, the training process for OpenAI’s GPT-4, which…

“Where are you finding success in using LinkedIn as an influencer marketing platform, and what does future does LinkedIn as a platform hold for influencers?” Here’s what business leaders had to say: 1. Leveraging LinkedIn for B2B Success “Brands that…

Bryce Crawford is gaining momentum on social media as a Christian influencer. In many of his accounts, he refers to himself as a “Christian Creator on Social Media.” He also considers himself a missionary and participates in speaking engagements. Social…

Variety’s 2024 Power of Young Hollywood party will unite Hollywood’s hottest emerging talent and industry influencers to celebrate Sabrina Carpenter, Marcello Hernández and Sadie Sink, who have been named this year’s Power of Young Hollywood honorees.   Hosted by comedian…

Are you looking for ways to improve your reputation with Google? Want to boost your SEO efforts and generate more targeted website traffic? The team from Red Website Design share their tips for improving your online reputation in this infographic.…

As the presidential election season has shifted into high gear, coveted influencers are beginning to decide how and if they want to speak out.  While both President Joe Biden and former president Donald Trump have made efforts to court the…

As influencer spending continues to rise, advertising cash is trickling down to emerging athletes with lower public profiles. The result? Bonds between brands and athletes are beginning to look a lot more like influencer-advertiser relationships. Deals are getting shorter in…

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