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With Shorts continuing to rise in popularity on YouTube, Google has today announced some new Shorts-focused ad options that’ll make it easier for brands to tap into Shorts for their promotions. First off, Google’s adding new ad formats for Shorts,…
Ever since the launch of Threads, people have been speculating as to when Meta will look to insert ads in the app, and generate direct revenue from the millions of people signing up to its Twitter-like platform. Meta has fended…
Coming out of a presidential election blackout period in the U.S., many marketers expect to see increases across influencer marketing ad spending as brands tackle a shorter holiday season that is no less competitive. As brands paused or reduced their…
It seems that adoption of ByteDance’s Instagram-like “Lemon8” app is stalling, with the company now looking to use TikTok to boost Lemon8 sign-ups. Today, TikTok has announced that TikTok users will now be able to access Lemon8 via their TikTok…
Good news for indecisive folk, or those who just have a lot going on at any given time. Threads has now expanded its drafts element mobile, moving it into line with the desktop app, with users now able to save…
Do you consume more video content on your TV or on your mobile device? This used to be a fairly easy question to answer, with most of our entertainment inputs coming from the biggest screen in our homes. But now,…
Not sure what gifts to get for your loved ones this holiday season? This will help. Today, Google has published its 2024 “Holiday 100”, which represents the most Googled products, across a range of categories, leading into this season. As…
Meta’s making more changes to its ad-free subscription offering in Europe, in order to meet ever-changing EU requirements on data usage and consumer protections. Today, amid ongoing scrutiny from EU officials, Meta has announced that it’s cutting the price of…
“Cortisol” has become a household word, popularized by social media and tagged in videos that garnered nearly 800 million views last year. This is linked to the also trending term “moon face,” which TikTok influencers and others have suggested is…
It looks like X is set to make a bigger push on its Grok AI chatbot, with a version of Grok that would be available to non-paying users of the platform now in development. As you can see in this…