Category X

Elon Musk’s AI startup has made its first acquisition, with video generation project Hotshot announcing that xAI has purchased its business. Hotshot, which has built a range of text-to-video and text-to-GIF AI models, has been gaining traction among AI enthusiasts…

So, this is something. Today, X has announced a March Madness “Bracket Challenge”, in partnership with Uber Eats, with the grand prize for a perfect March Madness bracket being a trip to Mars onboard one of Elon’s yet-to-be-built rocket ships.…

Mark Zuckerberg is high on AI, so high in fact that he’s invested billions into Meta’s own chip development process, so that his company will be able to build better AI data processing systems, without having to rely on external…

Honestly, I do resent Elon Musk’s increasing political ties, not because of who or what he may believe in, but because it inevitably makes everybody who writes about electric cars, space discovery, or indeed social media, a quasi-political commentator by…

One of the more interesting use cases for generative AI is their application in AI “agents”, or apps that utilize AI to actually undertake tasks for you, and automate outcomes. OpenAI recently moved into this next phase with its “Operator”…

X has rolled out its latest update for Communities, providing you with more options to sort posts within a community feed, which could encourage more active, topical engagement. As outlined by X engineer Dong Wook Chung, X has added several…

Meta’s taking the next steps in its AR glasses research, with the launch of its second generation Aria AR glasses to researchers. Meta showcased the first version of its Aria AR glasses back in 2021, and launched them to researchers…

xAI’s latest Grok update seems to be going well, with downloads of the standalone Grok app rising 10X in the week following the launch of Grok 3, while daily active users of the app also jumped 5x week-over-week. That’s according…

Along with the release of its latest Grok 3 AI model, X has also announced two new automated ad creation features in the app, which will essentially enable X’s AI systems to help guide your creative and targeting efforts. The…

While the perception of Elon Musk’s X project has shifted since the U.S. election, in which Musk helped Donald Trump regain the presidency, the company’s financials still don’t look great and could still pose an existential risk for the platform,…