Category Threads

With Threads ads now available to all Meta partners, it’s also expanding its ad certification partnerships, which will provide more assurance on ad placement and performance in the Threads environment. Meta has announced that it’s expanding third-party verification to Threads…

Threads has added an option to hide individual post replies from the activity tab, giving you another way to control relevant engagement within the app. As you can see in this example, posted by user Saadh Jawwadh, Threads users are…

After testing the option with selected users over the past few weeks, Threads has now officially announced a broader launch of its new topic-based communities, which will provide another way for Threads users to find relevant discussions and like-interested people…

Threads is trying out another avenue to take on X, with the addition of dedicated group discussion communities in the app, similar to X’s communities option, with selected Threads users now being invited to join these topical group chats in…

After initially launching its messaging option with restrictions on who could send messages to whom in the app, Threads is now expanding its DM controls, so that anybody in the app will be able to send anyone else a message.…

Meta has announced some new ad options at its annual Brand Building Summit, including more options for Reels ads, new ad formats for Threads, and additional qualifiers to help guide its AI-powered ad targeting. First off, on Reels promotions. Meta’s…

It was spotted in testing last month, and now, Threads has officially announced its new in-stream counter for posts within a Thread, which will make it easier to understand how long each series of posts is within the app. As…

After it was spotted in initial testing last week, Threads has now officially launched its new text expansion option, which will enable users to attach an additional, in-stream text note of up to 10k words to your Threads updates. As…

Threads is looking to help users post longer missives, with the addition of a custom text editor, which attaches a separate text window to your update. As you can see in these examples, posted by Robert Nickson, Threads is live…

This is one of those features that, once you see it, you’re like: “Why didn’t they add that before?” In the latest version of the Threads app, the Threads team has added a new, auto-inserted Thread count to your linked…