Category SnapChat

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This audio is auto-generated. Please let us know if you have feedback. Correction (3/13): This exhibition will not showcase Snap’s AR Specs, but will utilize the fifth-generation Spectacles, which do not include full AR capabilities.  Snapchat announced a new AR…

This audio is auto-generated. Please let us know if you have feedback. Snapchat published a new report which looked at how social networks influence TV show viewing and how expanded discussion online can drive audience engagement.    The study, conducted by…

This audio is auto-generated. Please let us know if you have feedback. Could Snapchat be a viable pathway for B2B marketing? The idea seems absurd, given that app is primarily focused on teen users. But that’s the angle Snapchat is…

This audio is auto-generated. Please let us know if you have feedback. Snapchat has announced a new awards show for Snap creators called “The Snappys,” which will recognize and highlight in-app talent. Snapchat said The Snappys will celebrate the creators…

This audio is auto-generated. Please let us know if you have feedback. Snapchat CEO Evan Spiegel does not agree with Australia’s new social media age restrictions, and he’s shared his opinion on what he sees as a flawed approach in…

This audio is auto-generated. Please let us know if you have feedback. Snapchat has announced a new milestone for its Snapchat+ subscription offering, with more than 25 million people now signed up to the program, and Snap now generating over…

Looking for ways to make your Bitmoji character more like your actual self? This will help. Snapchat’s has added a new way to create a Bitmoji character in your likeness, with Snapchat Lens+ subscribers now able to access a new…

This audio is auto-generated. Please let us know if you have feedback. Snapchat has launched a new AI-powered ad activation, partnering with Gucci on its first-ever AI Lens for a luxury brand, which will give Snapchatters the opportunity to view…

This audio is auto-generated. Please let us know if you have feedback. Snapchat has published its latest performance update, with the app, unsurprisingly, seeing a decline in daily active users, though it still posted a steady rise in revenue for…