Category Pinterest

Pinterest has launched the next stage of latest promotional campaign, as it looks to boost awareness among potential ad partners, and maximize take-up of its evolving ad tools. The campaign, originally launched back in July, aims to highlight the benefits…

While other social platforms continue to push random AI features that no one asked for, and face more questions over political content, Pinterest continues to go about its business, steadily increasing its active users and revenue, as per its latest…

Pinterest is developing its own AI text-to-image generation process, though Pinterest’s approach is slightly different to what you’re seeing in other apps. As outlined in a new overview from the Pinterest Engineering team, Pinterest’s “Canvas” model aims to provide generated…

Pinterest has announced some new features for advertisers, including improved campaign automation, customized background generation (powered by AI) and Promoted Pin collages to showcase related products.   And there are some interesting, and valuable additions here, that will drive more…

An article from The new campaign aims to showcase how people can find their niche in the app. Pinterest has launched another new promotional campaign as it seeks to boost awareness among potential ad partners, this time by highlighting the…

Pinterest has announced a new expansion of its “Pinterest Inclusion Fund”, which provides support for creators from underrepresented communities in order to help them grow and cultivate their business potential in the app. And now, Pinterest will be able to…

Pinterest has published a new overview of rising Summer trends, which provides helpful insight into the latest topics of interest, and could help to guide your marketing approach. And as Pinterest notes, it is becoming a more critical hub of…

If you’re looking to get a better handle on the interests of Gen Z, there’s one platform that you should turn to: Pinterest. Okay, maybe not, but according to Pinterest, it is becoming a bigger focus for young, shopping-ready audiences:…

Pinterest has added another certification within its Pinterest Academy education element, with a new “Media Buyer” certification course now available to all users. Pinterest’s Media Buyer certification will enable media pros to showcase their Pin expertise, and is available for…

Pinterest has shared a new overview of the “non-engagement signals” that it uses to refine its algorithms, and improve user experiences, in order to avoid going on direct engagement indicators alone. Because by focusing on explicit engagement signals, like Likes,…