Meta

DoubleVerify Expands Brand Suitability Measurement Across Meta Ads

DoubleVerify Expands Brand Suitability Measurement Across Meta Ads

More assurance for Meta advertisters, with third-party ad data verification provider DoubleVerify today expanding its post-bid brand suitability measurement and controls for ads placed in Facebook and Instagram Feeds and Reels. DoubleVerify’s brand suitability tools help to assess the suitability…

Meta Moves to Expand Video Selfie Age Checking

Meta Moves to Expand Video Selfie Age Checking

As more regions consider new laws that would require social platforms to enforce age access restrictions, Meta is laying the foundations for a broader roll-out of video selfie verification, in order to align with this push. Over on the Facebook…