Meta

Meta’s provided another way for advertisers to better guide their AI-generated ads, with marketers now able to list words that they want to exclude from AI-generated ad copy in-stream. As you can see in this example, shared by Meta ads…

It’s September, which means we’re just days away from Meta’s 2025 Connect Conference, where it’s expected to unveil new details about its various next-level projects, including AI, AR glasses, VR, and all that may lie in-between. Indeed, for his keynote…

Meta has published its latest Community Standards Enforcement Report, which outlines all of the content that it took action on in Q2, as well as its Widely Viewed Content update, which provides a glimpse of what was gaining traction among…

Meta has announced a technical update to its Marketing API, which is designed to enable expansion of its Advantage+ promotions via third-party inputs. With the usage of its automated Advantage+ promotions rising, and driving better results for many brands, Meta…

In what could be a major win for social platforms, the White House has signaled that it’s planning to take a stronger stand against the EU Digital Services Act (DSA), which has cost Meta, in particular, billions in fines in…

Meta has outlined some new ad tools, primarily guided by its evolving AI targeting, which are designed to help marketers “sleigh” their sales goals this holiday season. I will also note that this is not my pun, Meta actually included…

Meta’s quietly rolled out a couple of tweaks to its ad spending and charging process, which could impact your campaign performance and costs. First off, Meta recently changed the wording of its overview of how and when you’ll be charged…

A quick update for those using Meta’s Page Insights API, with Meta now set to merge more of its data into its “Views” metric. In November last year, Meta announced that Facebook would be switching to “Views” as its primary…

Hey, remember how a couple of months back, Meta CEO Mark Zuckerberg was like “soon, we’re going to fully automate all advertising, you just give us you’re URL and we’ll do the rest?” Yeah, Meta’s already well on its way…

Meta has announced an update to its Professional Dashboard on the web, which will provide another way for creators to access insights about their content performance and tap into new opportunities. Meta’s Professional Dashboard is a management overview platform for…