Meta

Meta has shared a range of tips to help optimize your content in the coming post-Christmas period, including notes on more effective Reels, how to maximize Threads, and the importance of creative diversification in your ad sets. First off, over…

With fewer people posting original content to Facebook and Instagram, that means that one of Meta’s key market advantages is degrading, because without users generating more data and insight, Meta can’t then use that information to power its ever-expanding AI…

This audio is auto-generated. Please let us know if you have feedback. Meta has announced some updated options to help brands initiate partnership ads, including improved insights into potential partnership opportunities, more data on the performance of partner campaigns, an…

Meta says that its shift to a Community Notes model is working, based on its latest Community Standards Enforcement Report update, which provides insight into its efforts to moderate content, and address harmful elements across its apps. As you no…

For better or worse, AI bots are slowly taking over the internet, with AI tools generating content, which is then being re-processed by other AI tools, in order fuel AI answers from their own AI systems. That means that, over…

While Elon Musk’s X is preparing for battle against his platform’s latest European DSA fine, Meta has seemingly had something of a win in its most recent EU regulatory concern, with the EU Commission accepting Meta’s latest proposal to use…

Meta’s on-again/off-again relationship with news publishers is evidently back on once again, with the company announcing a new slate of deals that will see several major news providers enable Meta to use their content to fuel real-time queries within Meta’s…

This audio is auto-generated. Please let us know if you have feedback. Meta’s independent Oversight Board has published a new report to mark its five-year anniversary, which digs into the various cases it’s been able to help Meta’s team, and…

Here’s one for all the developers out there looking to get the most out of the various Meta marketing API tools. Today, Meta has announced several updates to the Instagram Marketing API, which will enable third-party management platforms to add…

This is interesting timing. Today, ahead of the Global Anti-Scam Summit, which is being held in Washington this week, Meta has shared some insights into its evolving efforts to combat scams in its apps, including these impressive data points: In the last 15 months,…